Holly Willoughby’s new show Togetherhas continued to struggle with consistent viewing figures despite her husband’s support.
The former This Morning host launched her new YouTube show Together last month.
Since its launch, the show has been widely panned by critics, with some comparing it to Meghan Markle’s lifestyle show, With Love.
Despite the criticism, the show has already attracted around 350,000 views in August so far, with a growing number of subscribers.
Now, insiders have revealed that the show’s struggles are causing tension between Holly and her husband, Dan Baldwin, whose company, Hungry Bear Media, produces the programe.
‘Holly genuinely believed people would follow her to YouTube because she had spent so many years building a loyal audience on television. She knew it might take time, but she wasn’t prepared for the figures to be this low,’ the source says.
‘It has come as a horrible shock. She is embarrassed, worried and in a real panic about what to do next. There has been tension at home with Dan. He’s desperate for Holly’s show to be a huge success and will do anything to support her.’
The insider adds, ‘They used to be good at separating work from their marriage, but they can’t do that with Together. Holly’s message is basically, “Fix it or it’s over.” She wants Dan to come back with a new plan, a clearer identity and a way of making the channel grow. If that cannot happen, she would rather axe it.’
It is pertinent to mention that Holly Willoughby launched her show, Togetheron July 28, 2026.
2026-09-11 18:07:00
